DBS Transformation Festival
Flash has been partnering with DBS to host the annual DBS Transformation Festival since 2021. This dynamic event spans 3 to 5 days and serves as a platform for the sharing of internal projects and initiatives bank-wide.
ABOUT THE PROJECT
We’ve been instrumental in producing a seamless hybrid experience, from rehearsals to on-site speaker management, design works and live to post-production support.
Together with DBS, we’ve been achieving our objectives year after year, reaching a wide audience and fostering an environment conducive to learning and innovation, ensuring the success of the Transformation Festival.
TF 2023
The most recent Transformation Festival 2023 was a hybrid event where we created an interactive flywheel with rowing machines with momentum and resistance as the concept for change and transformation.
TF 2022
With the easing of COVID-19 restrictions, TF 2022 was launched as a hybrid event, with an additional physical exhibition to showcase the bank’s different departments.
This year, we created an interactive infographic board, other infographic designs, animation videos, and many more.
TF 2021
DBS Transformation Festival 2021 was launched as a digital event with live recording and streaming to accommodate restrictions.
We created several digital key assets which are intended to reach internal board members, product owners, and all other staff. This included explainer animation videos, interview-style videos, infographic designs, and a booklet.